For NZ real estate agents
Appraisals on autopilot.
An agent-branded instant property appraisal funnel built on live REINZ data, with RateMyAgent proof and automated follow-up that turns seller curiosity into booked appraisals.
The offer
Every listing starts with an appraisal. Own that moment in your patch.
Homeowners check their property’s value long before they call an agent. Instant Appraisal puts that moment on your turf: a funnel under your name that answers the value question in seconds — and hands you the seller’s details, timeframe, and reason for moving before any competitor knows they exist.
The demo is a live white-label deployment for Arizto Nelson / Tasman — open an agent page, run an appraisal, see exactly what your sellers would see.
How it works
From ad click to listing appointment — one straight line.
You point ads at your funnel
Meta and Google templates are set up for your patch. The spend stays in your own ad account.
A local owner enters their address
The address autocompletes and verifies against the REINZ national property file in real time.
They get a beautiful report in seconds
REINZ AVM range, suburb stats, comparable sales, and active competition — branded to you.
You get the lead with full context
Name, mobile, email, selling timeframe, reason, the address, and its value range — instantly.
Automation follows up until you meet
Sequences keep working the lead so you walk into the in-person appraisal warm, not cold.
Done for you
You get the listings. We run the machine.
No ad accounts to wrangle, no website to build, no agency to brief. We create it, launch it, and manage it across Meta and Google — you just work the hot leads that land in your pipeline.
Built to your spec
- A branded site on your own domain — your look, your patch — live in days.
Designed to stop the scroll
- We create your Facebook, Instagram and Google ads, and the funnel wrapped around them.
Run and optimised for you
- We manage the spend and tune targeting to your best-selling suburbs for the hottest leads.
The report
A report sellers actually keep — built from live REINZ data.
Illustrative preview — run the demo funnel and generate a real one in about thirty seconds.
This is the hook that makes your ads convert. Instead of “request an appraisal” and a form that goes nowhere, the seller gets a genuinely useful, beautifully presented report on the spot — with your name, your photo, and your reviews wrapped around every number.
Verified property facts
- Address verified against the REINZ national property file (RAFID)
- Property type, bedrooms, bathrooms, and car parks
- Land area, floor area, suburb, and district
Automated valuation range
- REINZ AVM estimate with low and high range
- Confidence rating and valuation effective date
- Honest fallback to market-evidence guide when no AVM exists
Rolling 12-month suburb stats
- Median sale price and median days to sell
- Sales volume and new listing counts
- District-level context behind the suburb numbers
Sold evidence around the home
- Residential sales within ~1 km from the last 6 months
- Sale price, date, beds, baths, and distance from the property
- Property photos where REINZ provides them
Active listings nearby
- Current residential listings around the address
- Display price, listing date, and key property facts
- Shows the vendor exactly who they would compete against
Investor-grade rental data
- Median rent for the suburb across the last 12 months
- Active rental record counts behind the median
- Opens the keep-or-sell conversation with investors
After the report
Proof and follow-up do the heavy lifting.
Your reviews, exactly where the decision happens.
Your RateMyAgent profile is wired into the funnel, so vendors see verified proof at the moment they decide who to talk to.
- Verified rating and review count on your funnel and profile
- Recent review highlights beside the appraisal form
- Your RateMyAgent proof inside the report the vendor keeps
- New reviews sync automatically — no manual updates
No lead goes cold while you're at an open home.
Every appraisal triggers a follow-up pipeline that keeps working the vendor until the in-person appraisal is booked.
- Hot leads flagged by selling timeframe
- Pipeline statuses from new lead to listed
- CSV export for your CRM
- Every lead is exclusively yours — never resold
Lead alert + vendor report email
You get the full lead by email the moment the report generates. The vendor gets their branded report link.
Call prompt with talking points
A nudge with the address, value range, timeframe, and reason — so the first call lands prepared.
Automated nurture emails
Branded follow-ups offer the in-person appraisal and answer the questions vendors actually have.
Market drip + retargeting
Suburb updates keep you front of mind, and funnel visitors feed retargeting audiences for your ads.
3 listings in your first 12 months — guaranteed.
The guarantee
Run the engine with the recommended ad budget and we guarantee the listings. If you fall short, we keep the funnel, follow-up, and optimisation running free until you get there.
Guarantee applies while the recommended ad budget is live and leads are followed up. Full terms agreed before onboarding.
One agent per patchDemo territory — Nelson / TasmanReal agent results
Nine months in one agent's patch.
I launched the Instant Appraisal Tool in September 2025. In nine months it generated 388 homeowner downloads — people who weren't in my database before. So far that's turned into 7 properties listed and sold, 4 more on the market, and just over $70,000 in commission from vendors I'd never met.
The biggest benefit isn't only the listings I've already secured — it's the pipeline that keeps building. With 4 quiet listings still in progress and new appraisals every month, on my current pipeline I expect the tool to pass $100,000 in commission within its first year. It's become one of the most effective lead-generation and pipeline-building tools I've used in real estate.
Glen ThompsonLicensed Salesperson (REAA 2008)Arizto Nelson / TasmanRichmond · Stoke · Mapua · NelsonView Glen’s profileThe investment
Plus your own ad budget — recommended $500–$750 a month, paid straight to Meta and Google from your own ad account. Every dollar buys attention in your patch, not our margin.
One listing pays for everything.
A single average commission returns the annual fee several times over. Everything after the first listing is margin on a system that runs all year.
Everything included
- Your own agent-branded appraisal funnel and landing page
- Unlimited instant appraisal reports — REINZ data licence and API costs included
- RateMyAgent review sync across funnel, profile, and report
- Instant lead alerts with automated email follow-up sequences
- Lead pipeline with statuses, notes, and CSV export
- Ad creative templates, audience setup, and conversion tracking
- Hosting, SSL, analytics, and ongoing report tuning
- Monthly optimisation review and direct support
Straight answers
What agents ask before saying yes.
Who owns the leads?
You do. Every lead generated through your funnel is exclusively yours — never shared, pooled, or resold to other agents.
Is the report a registered valuation?
No. It is a data-backed marketing estimate built on REINZ data, clearly disclaimed as neither a registered valuation nor a licensee appraisal — and deliberately positioned so the in-person appraisal with you is the obvious next step.
Whose branding is on it?
Yours. The funnel, the report, the follow-up emails — all carry your name, photo, agency brand, and contact details.
What do I need to provide?
Your headshot, bio, RateMyAgent profile, and an ad account with budget. We build, connect, and launch the rest — typically live within two weeks.
Is my area exclusive?
Yes — we grant you an exclusive licence to the IA Tool for your defined territory, and we confirm it is available before onboarding. The exclusivity is our licensing decision as the provider; agents don't carve up areas between themselves, and you always compete freely for listings.
How does the guarantee work?
Keep the recommended ad budget running and follow up the leads, and we guarantee the listings. Fall short and we keep working free until you get there — terms agreed in writing before you pay.
Next step
Run the funnel yourself, then decide.
Click through the live demo, enter an address, and watch the report build. If you want this running under your name in your patch, book a walkthrough and we’ll check your territory is still open.